Social Networks and E-Commerce Platforms

Chinese social media (such as WeChat and Weibo) and e-commerce platforms (such as Taobao and Jingdong) are, in many respects, more sophisticated than their Western equivalents. Most Western companies (whether large, medium or small) do not appreciate the powerful and cost-effective routes to market that these social media and e-commerce platforms can provide for their Western products and services, if used correctly.

The Táng Cháo Mandarin Academy has advised a wide range of companies (small, medium and large) on how best to use Chinese social media networks and e-commerce platforms to penetrate the Chinese market.